Job description for Brand Marketing Manager - Multi Brand F&B at PT Segar Putra Indonesia
Marketing Manager – Multi Brand F&B
Location: Bogor
Industry: Food & Beverage
Employment: Full-Time
About the Role
We are looking for a Marketing Manager to lead the overall marketing direction and execution across 3 growing F&B brands.
This is a multi-brand role with broad ownership.
You will work closely with management and operational teams to connect brand building, customer acquisition, campaigns, digital marketing, CRM, partnerships, and commercial growth.
We’re looking for someone who doesn’t just ask:
“What should we post?”
But also:
“How can marketing grow the business?”
What You’ll Do
• Develop marketing strategies and plans across 3 F&B brands
• Build and strengthen each brand’s positioning and communication
• Plan and execute campaigns, promotions, and product launches
• Lead social media, content, and digital marketing direction
• Develop CRM, loyalty, and customer retention initiatives
• Create partnerships, collaborations, events, and brand activations
• Manage marketing budgets and evaluate marketing effectiveness
• Track campaign and commercial performance using data
• Lead, coordinate, and develop the marketing team
• Collaborate closely with Operations, Business Development, and Management
• Continuously identify opportunities to grow traffic, transactions, and customer loyalty
What We’re Looking For
• Experience in Marketing, Brand Management, Growth Marketing, or related roles
• Experience leading projects, campaigns, and/or marketing teams
• Strong understanding of both brand building and commercial performance
• Able to manage multiple brands, campaigns, and priorities simultaneously
• Strong analytical and problem-solving skills
• Comfortable working with numbers, targets, and marketing performance metrics
• Strong communication and leadership skills
• Hands-on attitude — able to think strategically while still getting things done
• Experience in F&B, retail, lifestyle, or consumer brands is a strong advantage
Why Join Us?
3 Brands. One Marketing Team. Bigger Playground.
You won’t be managing just one marketing channel or one brand.
You’ll have the opportunity to shape how multiple growing F&B businesses build their brands, acquire customers, launch products, develop communities, and grow commercially.
We’re looking for someone ready for more ownership, bigger challenges, and the opportunity to build.
Ready for a Bigger Playground?
We’d love to see not only what you created, but also what results you helped create.
