Job description for Brand Manager at Saleslab Digital Indonesia
Requirements:
- Degree in marketing or a related field
- Proven working experience as Brand Manager or Associate Brand Manager
- Proven ability to brand and marketing strategies and communicate recommendations to executives
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with latest trends and marketing best practices
Job Descriptions:
- Prepare and develop product and sales concept according to Brand
- Develop and implement brand strategies to enhance our market presence and drive sales
- Analyze market trends and customer feedback
- Monitor and analyze brand performance metrics, adjusting strategies as needed to meet objectives
- Evaluate the implementation of promotional strategies in relation to overall sales achievements as well as focused products
- Work closely with sales and distribution teams to ensure brand consistency and effective product placement
- Manage brand budget and ensure cost-effective marketing spend
- Be technically responsible for all offline and online promotional activities
