Job description for Brand Manager at PT Merdis International
A senior brand manager typically has a wide range of responsibilities, which can include:
Creating marketing campaigns including pricing strategies, sales promotions, and public relations efforts
Developing company brands by determining which products or services will be offered, what features they will have, and how they will be priced
Conducting market research to determine customer preferences and buying habits in order to create effective marketing strategies
Overseeing the design of print advertisements, brochures, product labels, and other marketing materials
Developing strategic partnerships with vendors, distributors, and other business partners to promote products or services
Monitoring competitors’ activities to identify new trends and adjust the company’s strategy accordingly
Reviewing customer feedback to identify areas for improvement and make adjustments to existing products or develop new ones
Analyzing data to determine the effectiveness of campaigns and marketing strategies
Conducting focus groups to gather feedback from consumers about products or services
Purchasing and Forecasting
