Job description for Brand Content Creator Freelancer at Melts Indonesia
Healthy Food & Premium Lifestyle
Job Description
Melts is looking for a Freelance Content Creator to create premium lifestyle and product-focused content that aligns with our brand image.
This role is project-based and can be done remotely (WFH/WFA). Products will be delivered directly to the creator for content production.
Responsibilities
- Create engaging short-form video content (TikTok, Instagram Reels, etc.) featuring Melts products.
- Produce high-quality visuals with a clean, elegant, and premium aesthetic.
- Develop authentic storytelling that highlights product quality, gifting moments, and healthy lifestyle positioning.
- Deliver edited videos according to agreed project timelines.
- Follow content briefs while maintaining a natural and personal creator style.
- Provide raw footage when requested.
Qualifications
- Female, preferably 23–35 years old.
- Active content creator on Instagram and/or TikTok.
- Strong personal branding with a healthy, lifestyle, wellness, fitness, food, or premium living focus.
- Able to create premium-looking content with clean visuals and attention to detail.
- Comfortable appearing on camera and creating product-focused content.
- Audience profile aligns with middle-upper to upper-class consumers.
- Experience creating content for food, beverage, wellness, beauty, lifestyle, or premium brands is a plus.
- Owns basic content production equipment (smartphone/camera, lighting, etc.).
- Able to work independently and remotely.
Work Arrangement
- Freelance / Project-Based
- Remote (WFH/WFA)
- Products will be shipped to creator's location
- Compensation per project/video (to be discussed based on portfolio and experience)
Portfolio Requirement
Please include:
- Instagram and/or TikTok account
- Sample content portfolio
- Previous brand collaborations (if any)
- Rate card per content/video (if available)
