Job description for Brand Activation Executive at PT. Living Fitness Indonesia
Company Description
LIF Indonesia is a corporate wellness solution that aims to build life-changing health habits in the workplace. We are dedicated to build, collaborate, and influence people to adopt a healthy lifestyle, all while being a friend to those we serve.
Job Responsibilities:
1. Brand Activation & Creative Ideas
- Design and execute creative booth activation ideas, including games, challenges, and product demonstrations.
- Create live content for TikTok/Instagram during events to increase brand awareness.
- Collaborate with the marketing team to execute relevant and effective campaigns.
2. Event & Booth Sales
Drive sales of LIF products at booths, malls, health events, corporate events, and selected venues.
Achieve daily and weekly sales targets and conduct customer follow-ups.
Educate the public about LIF products through well-planned and engaging activities.
3. Customer Engagement
- Build strong relationships with customers, partners, tenants, and relevant stakeholders at event locations.
- Collect customer feedback to support product development and marketing strategies.
- Confidently and professionally represent the “face” of LIF Indonesia with strong communication skills.
4. Administration & Reporting
- Report daily sales performance, lead data, and event analysis.
- Maintain the cleanliness and organization of booths, demo units, and promotional materials.
Job Qualifications:
- Minimum Bachelor’s degree in any field of study
- Minimum 1 year of experience in public relations, sales or events is preferred
- Confident & Communicative: Able to explain technical products in simple and easy-to-understand language.
- Sales-Oriented: Target-driven, persistent, and possesses strong closing skills.
- Creative: Able to develop engaging ideas and activities to attract and increase traffic at every event.
- Well-presented, professional, and able to represent the company.
- Willing to work on weekends and travel around Jabodetabek.
- Active Instagram/TikTok account is a plus
