Job description for Brand Acquisition Manager/Buyer at Baskit
About the Company:
Baskit is the go-to-market platform for emerging brands and distribution channels across FMCG, beauty/personal care, and fashion. We dominate every distribution channel and bring together distribution support, tech, and credit for our customers.
We are hiring: Brand Acquisition Manager/Buyer
We are seeking a Brand Acquisition Manager/Brand Buyer to lead Baskit’s growth in the fast-moving consumer goods (FMCG) category and expand our portfolio of strategic brand partnerships.
This role sits at the intersection of business development, category leadership, and execution excellence - driving the acquisition, onboarding, and growth of both emerging and established brands.
The ideal candidate is entrepreneurial, data-driven, and commercially sharp, with a proven track record of converting relationships into measurable business results.
Depending on experience, the role may be appointed at the Manager or Senior Manager level.
Responsibilities:
- Maintain and strengthen relationships with existing clients and customers through regular communication across FMCG industry to ensure smooth and consistent transactions.
- Acquire new brands by conducting due diligence (assessing business reputation, history, and capability to ensure alignment with Baskit’s operational standards).
- Drive new revenue from existing and new brands and support them to increase volume month by month.
- Monitor and analyze business performance for each brand, including results, consistency, market, etc.
- Achieve monthly targets by driving revenue, acquiring multiple brands, and maximizing brand penetration.
- Coordinate closely with internal teams (brand, commercial, finance, etc.) to ensure smooth target fulfillment, monitor achievement status, and share actionable insights on performance.
Qualifications:
- Bachelor’s degree in business administration, marketing, or a related field.
- At least 5–6 years of experience in FMCG, brand management, or operations.
- Strong networking and negotiation skills with the ability to build long-term relationships.
- Good understanding of FMCG and brands.
- Willing to travel frequently across clients and customers.
- Self-motivated, target-oriented, and capable of working independently while coordinating with cross-functional teams.
- Proficient in basic reporting using Google Sheets/Excel and comfortable using mobile-based tools or apps for regular reporting.
- Good understanding of distribution in GT & MT.
- Fluent in Bahasa Indonesia; proficient in professional English.
