Job description for B2B Marketing Intern at Kinobi AI
Kinobi AI is a Singapore-based company dedicated to transforming higher education by helping universities go beyond just academics. We focus on holistic student success, leveraging AI-powered solutions to ensure that students are well-prepared for their careers. We're looking for individuals who share our vision and want to make a meaningful impact in the future of education.
Our purpose is to:
- Empower institutions to guide their beneficiaries toward meaningful employment opportunities through AI-driven solutions
- Demonstrate to the world that a global AI-powered B2B SaaS enterprise can be successfully built from Southeast Asia
About the Role:
As a B2B Marketing Intern at Kinobi, you will gain hands-on experience in executing and optimizing marketing initiatives focused on driving demand and strengthening our B2B presence. You will support LinkedIn marketing, website content management, SEO initiatives, proposal development, and demand generation efforts. This role offers exposure to strategic marketing planning, performance tracking, and collaboration across teams to support Kinobi’s growth in the university and enterprise ecosystem.
Key Responsibilities:
- Manage and optimize Kinobi’s LinkedIn presence, including content creation, scheduling, engagement, and performance tracking.
- Contribute to demand generation initiatives, including campaign support, lead nurturing content, and marketing collateral.
- Support website content updates and improvements to ensure alignment with branding, messaging, and campaign goals.
- Assist in implementing and optimizing SEO strategies to improve website visibility, organic traffic, and keyword rankings.
- Support the development of B2B marketing strategies aligned with company growth objectives.
- Assist in building and refining proposals, pitch decks, and marketing materials for potential university and enterprise partners.
- Conduct market and competitor research to identify trends and opportunities.
- Monitor marketing performance metrics and provide insights for continuous improvement.
- Collaborate cross-functionally with the marketing, partnerships, and product teams to align messaging and campaigns.
Qualifications:
- Final year student (no classes to attend) or fresh graduate in Marketing, Business, Communications, or a related field.
- Strong interest in B2B marketing, digital marketing, and growth strategy.
- Familiarity with LinkedIn marketing, SEO principles, and website management (basic knowledge is sufficient; willingness to learn is essential).
- Strong written and verbal communication skills in English.
- Detail-oriented with strong organizational and time management skills.
- Analytical mindset with an interest in performance tracking and data-driven decision making.
- Familiarity with tools such as LinkedIn Analytics, Google Analytics, Google Search Console, Ahrefs, RankMath, or CRM tools is a plus.
- Proactive, adaptable, and eager to take ownership of tasks and learn in a fast-paced environment.
Additional Information:
- All interviews and communication will be conducted in English.
- Only shortlisted candidates will be contacted.
