Job description for Art Director (Graphic Design) at Socles
Hi! We're Socles, and let's talk!
Let’s be real for a sec... the current social landscape is exhausting. Feeds are over-curated, group chats are where friendships go to die, and everyone is lowkey lonely. Socles is fixing the glitch. We’re a social and AI-game company designed to turn everyday moments into core memories. From AM2PM photo drops to Most Likely To sessions and shared digital albums, we’re building the "Shared Album" for real life. We aren't just building another app; we’re building a new way to stay close.
We’re looking for a Marketing Specialist who is ready to skip the mid corporate path and build a Silicon Valley-standard brand. If you’re high-agency, chronically online, and ready to own the lore, you’re in your era.
The Profile
- The High-Achiever: A final-year student or recent grad from a reputable university. You have a relentless work ethic and a portfolio that proves you can lead a visual direction from concept to final export.
- Art Direction & Design Hybrid: You have the eye to set a "mood" and the hands to execute it. You understand layout, color theory, and typography at a deep level, but you also know how to direct the "vibe" of a full campaign.
- Visual Instinct: You instinctively know why certain visual trends go viral while others flop. You’re tapped into the specific aesthetics—from UI patterns to motion styles—that Gen Z actually vibes with.
- Brand Architect: You’ve built or scaled a visual identity before. You’re comfortable creating Design Systems, Brand Guidelines, and complex assets that feel cohesive across every platform.
- Analytical + Articulate: You’re comfortable with data but even better at communicating. You can "yap" with professional purpose to defend your design choices and explain the "why" behind the "look."
The Mission
- Brand Lore & Identity: You won’t just be "making assets." You’ll drive the brand lifecycle, from defining our typography and color theory to custom iconography and viral campaign execution.
- Design Strategy: Use your intuition for local-core culture and identity to build visuals that people actually want to share, not just scroll past.
- The Creative Engine: Translate high-level "vibes" into detailed design systems, content briefs, and social calendars. You are the bridge between the vision and the community.
- Global Moves: Collaborate daily with our CEO and mentors from Singapore, Australia, and the USA. This is a world-class design and art direction bootcamp.
- Aura Check (Quality): You’re the gatekeeper of the aesthetic. You’ll ensure that every image, video frame, and story we ship is seamless, intentional, and actually "hits" for the end user.
Why Socles?
- Real Compensation: We offer a highly competitive salary. We believe in fair market value; we know your worth and we pay for talent.
- Autonomy > Bureaucracy: We reject the broken system. We care about outcomes, not performative busyness. We value your "permission to rest" and your autonomy.
- Career Catalyst: Mentorship from global pros. This isn't just a job; it’s a career-defining role that puts you on the map in the global tech scene.
- Build for Your Generation: Finally work on a product that solves a real problem you and your friends face every day.
Ready to enter your Marketing Specialist Era? We're looking forward to working with you :)
